NEWS

JAGUAR INDIA ACHIEVES THE ONE MILLION FOLLOWER MILESTONE ON INSTAGRAM

  • One Million people show their love for @Jaguar_India on Instagram
  • Highly engaging and curated content has helped the brand achieve the milestone in less than three years   

21st December 2018, Mumbai: Jaguar has achieved a significant milestone in its brand journey in India; the one million follower mark on Instagram, organically. Started in January 2016, the Jaguar Instagram handle has provided brand enthusiasts with highly relevant and quality content, both in terms of images and video. This has led to high engagement and growth rates.

Ankur Kansal, Brand Director, Jaguar Land Rover India Ltd (JLRIL), said:

“One Million is a reflection of the aspirational pull of the Jaguar Brand and the tremendous visual appeal, generated by the dramatic and elegant design of Jaguar cars.”

Jaguar recently introduced its latest brand campaign, featuring the F-PACE, has done extremely well across Social Media Channels, particularly on Instagram. The primary communication message of the campaign, that struck an immediate chord with Indian audiences, is that Jaguar cars are far from the ordinary as they embody dynamic design and exciting performance and are for people who themselves believe in making choices that are bold and different.

You may follow and view assets of the campaign on Jaguar’s Instagram handle @Jaguar_India.

More information on the Jaguar product lineup is available on the Jaguar India website www.jaguar.in.

Jaguar Product Portfolio in India

The Jaguar range in India includes XE (starting at ₹ 39.73 Lakh), XF (starting at ₹ 49.58 Lakh), F-PACE (starting at ₹ 63.17 Lakh), XJ (starting at ₹ 110.38 Lakh) and F-TYPE (starting at ₹ 90.93 Lakh). All prices mentioned are ex-showroom prices in India.

Jaguar Land Rover Retailer Network in India

Jaguar Land Rover vehicles are available in India through 27 authorised outlets in Ahmedabad, Aurangabad, Bengaluru, Bhubaneswar, Chandigarh, Chennai, Coimbatore, Delhi, Gurgaon, Hyderabad, Indore, Jaipur, Kolkata, Kochi, Karnal, Lucknow, Ludhiana, Mangalore, Mumbai, Nagpur, Noida, Pune, Raipur, Vijayawada and Surat.

© JAGUAR LAND ROVER LIMITED 2019

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